4 Reasons Why Responsive Web Design Improves Ranking for Your Site

SEP 04, 2017 BY AISHA ADELE visibility983

Imagine accessing a site using your mobile phone and then you cannot view all the corners of that page. It can be frustrating. In most cases, readers would prefer a site that allows the whole page to fit on the view screen of their mobile phone. With many people using their mobile phones to access the internet and socialize, it is no doubt that you have to make your site highly responsive. With a reliable Brisbane SEO company, you will be able to improve the rank for your site and convert leads easily.

It knows no boundaries

It is not easy to reach out to people who are across border or in a different geographical location. However, with a media like the internet, you will be able to do that and more. Despite all that, you will need to make your site mobile enabled. This means that you will be able to attract readers who use their mobile phones to access the internet. With a reputable Brisbane SEO agency to take care of all your SEO tasks on your site, you will be in a better position to increase traffic to your site. You can have good SEO but if you site is not responsive, you might not get value for your money. 

It increases the time a visitors spends on your site

Google search engines also takes into consideration how long the customer or visitor spends on your site. The longer they stay on your site the higher the ranking you will receive. This form of consideration urges that, if a customer spends more time on your website, then it means that you have quality content. As such, your site will be indexed and thus better SEO and ranking in the end. With a responsive site, customers will use their mobile devices to access your site and hence, they will not spend a lot of time reading your content.

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Increases the loading speed of a page

Customers and prospects will be able to lead pages with ease. This will help make navigation of the site easy. If you are running an ecommerce site, load speed for your pages is vital. It allows you to attract the right customers and covert them with ease. Find a good Brisbane SEO expert and have them manage how your page ranks on search engines. This will help drive traffic to your sit and if the load speed is fast, it will be easy to find what they are looking and thus high possibility of closing the purchase.

Minimizes the need for duplicate content

It is good to make your site mobile friendly. For some ecommerce sites they would be developed solely for desktop view while for the same site, there would be a mobile friendly version. This brings about duplicate content for your website, such that you can post content on your mobile responsive site similar to the one you have on your desktop version site. You should thus design a mobile responsive site to allow mobile viewing without having to duplicate content by creating two sites instead of one with mobile viewing capabilities.  

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